Case Study June 2025 2 Months

AI Outbound SDR Platform - AI Agency

AI Agency, an AI consulting firm, needed to improve their cold outbound product. Their existing systems were not delivering many positive replies for their clients, which led to angry customers and churn.

Client: AI Agency

Services: AI Outbound SDR Agent

Timeline: 2 Months

Key Results

6.5x

increase in positive replies

downtime in client campaigns

production issues

Challenges

Low volume of positive replies
No AB testing on messaging and audiences
Bugs were making it into production campaigns such as 500 character subject lines
No central strategy document per client

Solutions Implemented

Secured both external and internal stakeholder alignment to launch LinkedIn outbound
Launched our first AB tests
Gifting AB test - presented data driven case study and built and launched MVP which drove 7 PR for SaaS software company in 1 week. SaaS software company had 0 PR previously
P.S. AB test - 550% increase in PR for training center vs control. Copy example: P.S. Congrats on Redwood HS win over Branson HS in 2025
Blank LI CR - empty vs message in LinkedIn connection request
Built client helper AI agent 'Jeff' for executive search firm. Jeff is able track client sentiment, flag past due Schedule A items, brainstorm campaign ideas, surface the 3 most important items to execute before the next client meeting, and more
Implemented a new structured QA process to eliminate broken campaigns. e.g subject line containing entire email body accidentally
Built kickoff deck SOP

"[I'm] happy to provide recommendations and referrals as you move forward. Your contributions have been valuable."
— Chief Operating Officer, AI Agency